PANTONE 18-1750 Viva Magenta - Colour of the year 2023💕

Welcoming a new year in and a fresh look!

"In this age of technology, we look to draw inspiration from nature and what is real. PANTONE 18-1750 Viva Magenta descends from the red family, and is inspired by the red of cochineal, one of the most precious dyes belonging to the natural dye family as well as one of the strongest and brightest the world has known. Rooted in the primordial, PANTONE 18-1750 Viva Magenta reconnects us to original matter. Invoking the forces of nature, PANTONE 18-1750 Viva Magenta galvanizes our spirit, helping us to build our inner strength." - Leatrice Eiseman, Executive Director, Pantone Color Institute.
Click HERE to watch the colour of the year 2023 announcement!

What does Viva Magenta represent:

  • As a shade of red, this colour exudes POWER
  • A balance of BOLDNESS and FUN
  • The possibility of FIERCENESS in a GRACEFUL manner
  • This colour INSPIRES us to take on CHALLENGES and try the UNCONVENTIONAL
  • While doing all of this HUMANELY and with COMPASSION for others  

How to use Viva Magenta in your home & office:

"Daring designers can harness the full power of the Color of the Year as a velvet couch or lacquered wall. Those who desire a more neutral home can use it as a pop of color. As a sculptural Murano glass lighting fixture or striking ikebana floral arrangement punctuating an all-neutral dining room, or a glowing abstract canvas or NFT projection in a white entry-way, Viva Magenta packs a lot of drama in a small dose." - Pantone Color Institute

Purchase this colour instore!

Grab this colour from our paint bar for a divine feature wall in your home, a playful accent in your office, or a joyful pop of colour in your recreational space!
Speak to one of our paint specialists today to find out more, email us on or visit us at 176 Victoria Road, Pietermaritzburg.
#VivaMagenta #Pantone #ColouroftheYear2023 #PantoneColours #PaintBar #Paint #Paints #Colours

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